Max Loves

BEYOND TRADITION

With Independence Day just around the corner, the feeling
of patriotism is in the air. It is the time to celebrate not just the
freedom of our country but also our freedom as individuals to express
ourselves in the way we want to. One way of expressing ourselves is
through fashion, and we think that each individual should have the
freedom of fashion; their independent style, and what better day is
there to sport that independence through your signature style. If you

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The Nerdy Fashion Upgrade

Beauty and brains really do go well together. We are not just talking about the quintessential nerdy style that's been trending for a while now with the glasses and plaid skirts and shirts. What we are talking about goes beyond the boxed version of the bookish look. It explores the boundaries of fashion by not restricting the 'nerd' to certain stereotypical fashion trends and allowing these individuals to not just score high marks in school but also ace the fashion game by exploring varying styles of their choice.

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Blaze Your Own Fashion Trail... Go Beyond Trends

Your Signature Style - the way to go today - is not about blindly following what’s hot and what’s not in the fashion industry or on ramps nationally and internationally. It must come from mixing and matching different styles and accessories to create your very own fashion statement - and that's what makes you look hotter, feel more confident and most importantly - cut the clutter. You may take some help from your favourite brand to work out what works for you. But, go ahead, mix, match, innovate and let your imagination loose - blue-skying is the way to go, this time!

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End of Season Sale: Retail Therapy Just Got Better!

The sale season is finally upon us, and what better time than now to indulge in some shopping therapy! You may be undecided on the hows and whens of buying, which is why we bring to you the ultimate shopping guide for the end-of-sale season. Whether you are shopping at a Max Fashion store near you or browsing online, these cool commandments are bound to help you navigate. So go on and pick the best from a varied range of clothing and accessories at Max Fashion, and walk out with a spring in your step! 

 

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Celebrate The International T-Shirt Day with Max Fashion

From street style enthusiasts to seasoned fashion experts, the t-shirt has been popular in fashion circles from time immemorial. Wear it casually or give it your own update; speak your mind through it or go the balanced route with a colour tee - the choices are many. As we gear up to celebrate the International T-Shirt Day on June 21st, we take you on a run through on why the versatile attire needs to be celebrated, the various options you could make a selection from, and how it could be worn round the clock.

 

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Max Fashion's Essential Style Guide For Eid Celebrations

It's that time of the year again when sweets and togetherness go hand in hand. You guessed it right - the end of Ramzan is drawing near, and with it comes the time for the festivities of Eid. A time for prayer, a time for celebrations. When dressing up for Eid this year, pick contemporary, breezy and fashionable outfits that will not only keep you looking stylish but also give you the much-needed comfort. And in case you are still undecided on gifting ideas, dash into your nearest Max Store for a fruitful last-minute spree.

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The World Cup is here! Time to rev up and get into the right gear

Football fever is rising! Everyone from shopkeepers and bar-owners to young office-goears and college students are gearing up to welcome the football championship tournament with enthusiasm and cheer. Add to this festivity in the air by joining in – not just by watching but actually getting involved with the spirit of things. A great way to show your football love is to wear 'football gear'. Don't know how? It’s pretty simple really.  Just pick up some tips on how to be dressed for the occasion. And you may also declare your favourite without saying a word.

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Pick up style tips from divas at Cannes 2018.

 

 

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It's A Wonderful Life... Teach Them To Savour It!

Yes, they must not neglect their studies nor their extra-curricular activities... But there is more to life! Teach them to enjoy different experiences as they travel down the road to adulthood. Gardening, for instance, is a pastime that has several positive fallouts. Free-style painting too allows creativity to develop. Drop by at the ongoing Max Kids Festival at the Max Fashion outlets & let them check out what they enjoy... 

What are your favourite ways to spend time with your kiddos this summer?

 

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Out-of-the-box ideas for Mother's Day

Global research recently threw up an interesting finding about what mother's would like on Mother's Day. The majority wanted me-time! Freedom from the usual chores on the day. Taking a cue from these findings, Max Fashion brings you a bouquet of ideas which go beyond the chocolates and flowers. And should you choose to take flowers for your mom, pause a while, buy her favourite blooms and in colours she loves; and gift her the flowers arranged in a vase. Make her a card thanking her for the greatest gift she has given you: the gift of life.

 

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